About us

At Vivify, we’re open to doing things differently. To doing things better.

At Vivify,

We’re open to amazing tech, when it makes human experiences better.

We’re open to breathing new life into empty spaces. We’re open to enabling every activity and tackling loneliness.

We’re open to helping schools, colleges and sports clubs drive much-needed revenue.

We’re open to giving a percentage of our profits back to every community.

We’re also open to working with venues of all sizes, nationwide.

In fact, we’re open to just about everything that makes life better for everyone.

Our team

We have fire in our bellies. We know our stuff.

We get out of bed each day to make a difference to local communities.

And most of all, we enjoy the ride.

It’s our people that make Vivify, Vivify.

Meet our management team

Three people with a track record of success in a wide range of ethical and respected businesses

  • Russell Teale

    Managing Director

    18 years experience working in the leisure industry in schools, gyms and other leisure businesses.
    Starting from grass-roots, progressing to senior executive positions in a multi-site consumer-facing environment with a purpose.

    Passionate about health and wellbeing in the community.

    Obsessed with delivering a world-class experience to venues, customers and colleagues.

    "Happiest when I’m in the lakes, up a mountain with the family!”

  • Alaine Swis

    Marketing Director

    15 years experience in driving sales across a variety of industries including gyms, hotels, property and events spaces.

    Specialise in transforming businesses through implementing a digital-first approach.

    Launched 5 new brands and 10 rebrands - including 11 new websites, 3 bespoke build booking engines, onboarding processes and apps.

    Dedicated to improving the customer journey, communicating stories and embracing technology.

    “Happiest when covered in mud hiking with my 3 doggies and hubby.”

  • Andy Mellor

    Finance Director

    25 years experience in multi-site, consumer-facing businesses. Grown those businesses sustainably with in-depth knowledge and experience of managing finances and cash flow.

    Passionate about customers and service, and how technology and innovation can produce a better experience for everyone and drive increased revenues and profits.

    Andy’s most recent role, before Vivify, was in the school lettings market increasing revenues for schools and becoming a lettings VAT expert.

    “Happiest when running up a mountain and spending time with his family (not both at the same time!)”

Meet the magic that makes it all happen!

These are just some of the Vivify people who have the experience and the commitment needed to keep your revenues running smoothly.

  • Bibi Eldred

    Finance Manager

    Background in fast-paced Ecommerce retail and young companies that have experienced fast growth in a short period of time.

    Experienced in bringing finance in-house by setting up teams, introducing processes and reporting functionality.

    Currently studying ACCA, but previously studied marketing and business studies back in Amsterdam.

    “Happiest when visiting new places and trying all things new, especially food and wine!”

  • Jen Shuttleworth

    Head of Venue Partnerships - North

    A decade of experience working in Operations and Sales across both Leisure and Food Retail with a passionate focus for People Development.

    Thrive in a fast-paced and evolving environment with a proven record of delivering aspirational engagement, service and financial targets.

    Developed projects in Human Resources from conception to delivery with a multi-faceted aim to recognise and enhance the employee lifecycle.

    Associate CIPD Level 5. Have completed various courses including data analytics, GDPR and training. Currently studying Mental Health awareness.

    “Happiest when drinking a rhubarb gin after a scenic walk with my husband.”

  • Brad Lang

    Head of Operations

    15 years leisure experience managing across a range of platforms including local authority leisure and premium health clubs.

    Chair of governors for a maintained primary school with challenges including overturning pfi judgements and challenging 3rd party relationships.

    Managed leisure facilities across Halton driving leisure teams on the introduction of the Active Halton plan including the reintegration of leisure facilities, joined-up arrangements with public health, sport development and recreational divisions incorporating a successful return to local authority management from an outsourced provider.

    “Happiest when on technology free camping trips with the family, enjoying the wonders of the UK.”

  • Becca Mason

    Head of Customer Service

    Mathematics graduate with a strong background in personnel management and operations.

    4 years as an Area Manager for ALDI UK, opening two new stores, hosting several visits from the CEO/GMDs and improving all KPIs, making significant financial savings.

    6 years in hospitality and events, including outside catering at events of up to 1500 people – anywhere from a field in Wales to the Manchester Velodrome or Blackpool Tower Ballroom!

    “Happiest when watching the sunset after a long walk - with a gin and tonic in my hand!”

  • Debbie Gallagher

    Head of Sales

    18 years’ experience in the leisure industry working for David Lloyd and Virgin Active in various roles including Sales and Membership Manager and General Manager.

    Strong communicator, putting people at the forefront of everything and winning many awards.
    Managed P&L accounts and exceeded budgets whilst delivering the highest net growth over a 5 year period.

    “Happiest when surrounded by happy people. Christmas is my favourite time of the year and my favourite film is ELF (I have even called my puppy Buddy)”.

  • Barney Oldfield

    Head of Venue Partnerships - South

    14 years’ experience in driving sales and revenue across a variety of industries such as luxury retail, hospitality, education and commercial gyms.

    Specialised in developing sales strategies and building meaningful relationships through a truly consultative and personable approach.

    I have a real passion for understanding the customer experience and partner journey within a business. I strongly believe shaping the day-day, focusing on technology innovation, people development and operational efficiency within a business is key to driving success.

    “Happiest when I’m out in the fresh air, observing nature and enjoying time with the people I love.”

Want to join our team?

We’re always looking for talented people who are up for the challenge and relish the adventure.